1. Decide what the site is for
Pick one main job for the site: getting quote enquiries, bookings, phone calls, or walk-ins. A site that tries to do everything usually does none of it well.
2. Gather your best photos
Real photos of your work, team and premises beat stock every time. Even phone photos work if the lighting is decent. Pull together the best dozen or so.
3. Write down what customers ask most
The questions customers ask you every week are the ones the new site should answer. Jot a list: prices, opening hours, areas covered, how to book, what is included.
4. Sort out logins before you start
- Access to your domain registrar
- Access to current hosting and email
- Google Business Profile details
- Any social accounts the site will link to
5. Be honest about what you don't like
A good designer wants the unfiltered view. Share the pages that embarrass you, the parts that never worked on a phone, and the feedback customers have given.
6. Keep one list of changes
During the project, keep every change request in one place. Scattered emails and texts are how bits get missed.